Skip to main content

Up Close & Personal with Upasana Taku: Decoding women entrepreneurship in India

Upasana Taku, Co-founder Mobikwik
After completing her engineering in 2001 from the National Institute of Technology in Jalandhar in June 2001, Upasana Taku, Co-founder, Mobikwik joined the Stanford University’s SLAC National Accelerator Laboratory as a research assistant. She had been working for several international companies till 2010 including HSBC, Paypal, 2020 Social, Drishtee etc. Later, she had joined Mobikwik in 2010 and then founded ZaakPay with her then business partner and now husband Bipin Preet Singh.
How would you define true Woman Entrepreneurship?
True woman entrepreneurship is breaking-free from all constraints, marching ahead with conviction.

How is entrepreneurship and working women important for India as a whole?
Working women not only add a lot of economic value to business, but also bring unique skills and capabilities to the workforce. Financially independent women help in developing a balanced societal structure.
The scale of impact that has been unleashed today by women in India is unparalleled. We are also seeing more and more women take up entrepreneurship as a career and becoming a source of inspiration for many others.

What do you think are the keys to professional and business success for women in India?
The 3 Cs, calibre, conviction, and confidence are critical ingredients of success for anyone. Lacking any one attribute could stifle growth. One must keep working hard to improve on the 3Cs.
What is the greatest obstacle you have faced in achieving the success you desire? How do you overcome it?
I wouldn’t call it the greatest obstacle, but I entered a challenging phase of time when I started harbouring thoughts of quitting my job to pursue my entrepreneurial ambitions. My family was shocked when I discussed with them my plans to come back to India.
They could not imagine how I could leave a high-profile and fast-growing career in the US to pursue an entrepreneurial venture in India. It was a critical phase of my life and I remember not speaking to my family for 3-months, and finally emerging in India, surprising my folks.

How do you keep motivated through difficult times?
If you are passionate by nature, you do not have to motivate yourself to fight through difficult times. It comes naturally to you.

What has made you successful as Woman Entrepreneur?
It’s difficult to name just one thing. However, I would say it’s my drive and ability to make things happen, of pushing the boundaries of what’s possible.

Comments

Popular posts from this blog

Story of Nidhi Agarwal’s Kaaryah Lifestyle Solutions

Nidhi Agarwal, Fouder & CEO, Kaaryah With an experience of 17+ years, Nidhi Agarwal understood the importance of well fitted, functional, feminine and fashion-forward western formal wear. She believes that, there is the huge scope for start-ups in this space, as the customers are extremely under-served and the need is very large. Thus,Just by virtue of that the number of providers that can actually coming to serve existing customers. Speaking on the idea behind the launch of Kaaryah, Nidhi, Founder and CEO Kaaryah Lifestyle Solutions, said, There was a large unmet need for these across age groups, no matter what their occupation was. I therefore focused on bridging the gap between western formals and the Indian silhouette, its perfect fit and a variety to choose from. Hence, after 1.5 years of market and product related research focusing on challenges with the current set of options available, Nidhi launched Kaaryah in September 2013, aimed towards providing wardrobe ...

Journey of Ankita Jain: From FM radio to GoPaisa

Ankita Jain, Co-founder of GoPaisa is a marketing graduate and holds a MBA degree in the same. She started her career in FM radio industry, but her keen interest in digital marketing motivated her to quit the job and initiate something in the field of her own interest. It was the time when e-commerce in India was at a nascent stage and to earn some additional income, Jain started digital affiliate marketing for companies based out of US and UK. Surprisingly she started earning more than her salary. Hence, instead of promoting international brands, in 2012, Jain decided to introduce the concept of CashBack in India with her husband Aman Jain, Co-Fouder, GoPaisa. At that time, she was just 24 years old and most of the brands did not take the concept seriously. She mentioned that the concept of CashBack was non-existent, everyone believed that CashBack as concept would never work. Our strong belief and understanding of the Indian psyche made us invest and be patient towards grow...